WAG. Rebranding.

“WAG” for William, Alexandre and Gabriel. Three film producers, three friends, three of our open space co-workers who wanted to boost their identity. We worked on three different thicknesses of lines to compose the new logo and the universe that surrounds it. This universe is composed of very varied geometric patterns that embody the uniqueness of each project and the diversity of the collective that allowed its creation.
An identity declined on print and web. Long life to WAG.


Client : WAG

Creative Direction : Hugo Depraiter
Artistic Direction: Hugo Depraiter and Clémentine D’arco