For the launch of Mon Sérum, the personalized skincare formula by IOMA, we met the brand’s founder, Jean-Michel Karam. For him, each product is a challenge, each product is a quest.



Client: IOMA
Agence: Brave
Director: Hugo Depraiter
DOP: Téva Vetea
Editor: Nicolas Nalet, Hugo Depraiter
Composer and Sound Designer: Raphaël Rousselot and Pierre Picot