NOF is perhaps our most free-spirited project. NOF (short for No Format) is a cutting-edge, incredibly eclectic, and generous music label. For a modest monthly subscription fee, the label offers the pleasure of owning a vinyl record or CD each month, the chance to get signed posters, meet artists during recording sessions, or receive exclusive concert tickets. NOF is an incredible community, dedicated to the total art form that is music.
The three-episode motion design series was conceived without a clear plan, emerging from sensory chaos and guided solely by the material received and the moments experienced.




Client: NOF
Agence: Brave
Creative Director: Hugo Depraiter
Art Director: Hugo Depraiter
Motion Designer: Hugo Depraiter, Alexandre Ollier, Lucas Ménard
Sound Designer: Axel Guenoun