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SNCF x Tour de France – Annonce

CAPA entrusted us with the promotional video for one of the most obvious partnerships in the world: SNCF x Tour de France.
Two players united by the idea of crossing the beautiful country of France as fast as possible—and taking a crowd of dreamers along with them.
We created the film using the clients’ photo and video footage, having as much fun as possible with collage, a bit of 3D, and rhythm.
A true mixed-media project.

Crédits

Client: SNCF
Agence: Capa

Project Manager: Maël Hajos
Creative Director: Hugo Depraiter
Copy Writer: Hugo Depraiter Art Director: Hugo Depraiter, Kimathi Flavien, Sebastien Vincent
Motion Designer: Kimathi Flavien, Sebastien Vincent, Killian Tirel
Sound Designer: Pierre Picot